YouTube PPC Advertising Services
If you’re looking for a YouTube ads agency, then you’re in the right place! In fact, we use our strategic thinking to create YouTube PPC campaigns utilising video and display ads on YouTube that drive sales for your business. So, If you’re, looking for better results from your paid ads on YouTube then partner with our YouTube PPC advertising agency & achieve better results.
To begin with, we are a YouTube PPC agency based in Leeds, UK. As such, we have years of on-the-job experience creating video content and managing ads on YouTube PPC campaigns in all industries for a wide variety of happy clients. Consequentially, our in-house YouTube experts have taken the Google Video Advertising exam, which demonstrates their expertise when creating, managing, measuring and optimising YouTube marketing campaigns.
We’ve been working with Bidmark on our SEO and PPC, and the results have been excellent. Liam, Will and the wider team are professional, responsive and genuinely easy to work with. They took the time to understand our commercial objectives and translated that into campaigns that actually deliver. We’ve seen strong improvements in lead generation volume, increased web traffic and, most importantly, measurable ROI across our paid campaigns. Reporting is clear, communication is consistent and there’s always a proactive approach to optimisation and growth. A knowledgeable, friendly team who deliver real results – highly recommended.
From Ashley Young
Brilliant team, always there to help as well as getting great results. I recommend Bidmark to anyone who will listen. Can’t say enough great things about them. Thanks again to the team.
From Jack Cannon
First reached out to Liam @ Bidmark to enquire about redesigning our website @ WMS Entrance Systems – from that point the entire Bidmark team were extremely helpful, professional and most of all patient with the demands we set. The level of communication was great and we were kept informed and involved with the website development from start to finish. We would 100% recommend Bidmark for all web development and SEO needs. 10/10
From Thomas Rhall
We have used Bidmark across both our businesses and their in-depth knowledge of both add words and ergonomic website design is second to none. Will and Liam have a great understanding of client needs and translate that to great proven results.
From James Hillas
Bidmark built a fantastic website for us that perfectly reflects our firm. The process was smooth and the team was professional. Highly recommend!
From Thomas Harvey Solicitors
YouTube Targeting
Working with us gives you access to YouTube’s full range of targeting capabilities — helping you reach the right audience with the right message, without wasting spend on people who aren’t a fit:
Location Targeting
Target video and display ads by country, region, city, or radius around your business, so spend stays focused on relevant geography.
Placements
Target specific YouTube channels and videos where your ideal customers already spend time.
Gender
Run separate creative for male and female audiences to see which performs, when relevant to your product or service.
Keyword Targeting
We research relevant, high-performing keywords — including long-tail terms — so your discovery and search ads reach people actively looking for what you offer, based on genuine search intent.
Audience Targeting
Reach in-market customers actively researching a purchase, or remarket to past website visitors to bring them back and convert.
YouTube Adverts
We build campaigns across the full range of YouTube ad formats, matched to your goals:
In-Stream Ads (Skippable and Non-Skippable)
Play before, during, or after other videos; skippable ads let viewers skip after five seconds, useful for balancing reach with cost efficiency.
Discovery Ads
Appear in YouTube search results, video suggestions, and the sidebar on desktop — good for reaching engaged viewers already browsing related content.
Display and Overlay Ads
Semi-transparent banners on the lower portion of a video, available on desktop, combining text and display creative.
Bumper Ads
Short, non-skippable ads built for quick brand messaging at scale.
Masthead Ads
Premium placements for maximum reach, often used for product launches.
About Us
Our YouTube PPC services are designed to help businesses increase brand awareness and generate leads through strategic video and display advertising on YouTube. We handle the full process—from campaign setup and optimisation to performance tracking and reporting—ensuring measurable results. With experience across both B2B and B2C sectors, our team understands the unique challenges businesses face and uses a variety of YouTube ad formats to deliver effective solutions. By leveraging data and analytics tools, we continuously refine campaigns using performance insights to maximise efficiency and achieve marketing goals. Beyond execution, we’re passionate about transparency, sharing not just what we do but why we do it. As a full-service agency, we also offer a broader range of performance marketing services to help SMEs and emerging brands stand out online and reach their full potential.
YouTube Marketing Services
Working with our YouTube Ads agency gives you access to a comprehensive YouTube service which is designed to help businesses on all their YouTube requirements:
Video Creation
Firstly, we practice the art of creating video content for YouTube campaigns that is attractive, and work for you and your business. In fact, our design agency can create a videos that is fit for purpose now and in the future.
Read MoreYouTube Audits
Additionally, our YouTube ads agency will take time to audit your Google Ads / YouTube PPC campaigns and provide a tailored reports containing a new tailored strategy.
Read MoreStrategy
So if you are looking to run the YouTube PPC campaign yourself but just need a strategy, then our YouTube ads agency can help with that!
Read MoreCampaign Management
Moreover, our YouTube ads agency works hard to hit targets and proactively present opportunities that will improve your business.
Read MoreResults Reporting
Also, our YouTube ads agency report on results that matter, and YouTube ad metrics such as sales and revenue. If needed, these reports can be sent on a weekly or monthly basis depending on your requirements.
Read More
1. Custom Proposal
We begin by asking key questions to understand your business and goals, allowing us to develop a tailored proposal that aligns perfectly with your needs.
2. Strategy Development
We develop a customised strategy and clearly outline the steps we’ll take to help your business achieve its goals.
3. Contract Approval
Once the strategy is agreed, we provide contracts to formalise our partnership, typically requiring a minimum commitment of three months.
5. Tracking & reporting
We track and measure the performance of your YouTube Ad campaigns to ensure it delivers a measurable impact on your business objectives.
Why work with Bidmark?
Our YouTube PPC agency creates, refines and manages YouTube pay per click campaigns to increase brand awareness & generate sales online.
PERFORMANCE FOCUSED
Every campaign is measured and tracked against the results that matter to your business, not vanity metrics.
Learn MoreMEASURABLE RESULTS
Regular tracking and reporting keeps you up to date on how campaigns are performing, with the flexibility to adjust based on results.
Learn MoreFULL SERVICE AGENCY
Alongside YouTube PPC, we deliver SEO, paid search, paid social, and display — meaning your video advertising can work alongside the rest of your marketing rather than running separately.
Learn MoreBuilding
Partnerships
Matter
FAQs
We develop a YouTube advertising strategy by understanding your audience, goals, and customer journey before creating targeted campaigns designed to increase reach and engagement – aligning video creatives with user intent. We identify the right audiences, formats, placements, and messaging to ensure your videos appear in front of potential customers at the right time. Through ongoing optimisation and performance analysis, we refine campaigns to improve results. You can also explore our paid social advertising services to discover how we help brands maximise paid social opportunities across all platforms.
What you pay on YouTube depends on factors like your targeting requirements, the creative assets involved, campaign management needs, and your overall advertising budget, so there’s no single fixed rate. Our monthly fee covers full campaign setup, ongoing optimisation, performance monitoring, and clear reporting, so you always know how your spend is performing. For an accurate price, get in touch with the Bidmark team and we’ll build a quote around your specific YouTube advertising goals.
Results from YouTube advertising can vary depending on your objectives, audience, budget, and campaign setup. We use initial data from your campaigns to understand what works, optimise targeting, and improve performance over time. While some businesses see increased visibility quickly, building consistent engagement and conversions requires ongoing refinement. Our approach focuses on generating measurable returns rather than short-term exposure.
We track key YouTube advertising metrics including impressions, views, watch time, click-through rates, engagement levels, and conversions to understand campaign effectiveness. By analysing this data, we identify opportunities to improve targeting, creative performance, and return on investment. Our reporting provides clear insights into how your campaigns are contributing to your wider marketing goals. To strengthen your overall visibility, explore our reporting services to understand more about our monthly reports you will receive.
We have experience creating and managing digital campaigns across multiple industries, helping businesses improve visibility, engagement, and customer acquisition. Every YouTube advertising campaign we deliver is tailored around your audience, objectives, and commercial goals, ensuring your budget is used effectively. We combine creative strategy with data-led optimisation to achieve measurable outcomes. You can explore examples of our work on our case studies page.
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Let’s Get
Started
We are committed to delivering high-quality YouTube Ad services, including strategy, optimisation, and consulting tailored to your business needs. Share your brief, challenge, or goals with us, and we’ll get back to you promptly to discuss how we can help.